With the AuLife model, most brands go from project initiation to live sales within 2–3 months. This contrasts with the traditional export model, which typically takes 8–12 months. Our vertically integrated ecosystem, covering compliance, logistics, and platform setup, eliminates fragmented handoffs that cause delays.
We specialise in Australian and New Zealand FMCG brands across dairy, nutrition, seafood & protein, wine & beverages, beauty & skincare, maternal & infant care, and daily necessities. We work with brands ranging from emerging labels to established names like Woolworths and Sirromet.
Yes, this is a core part of our service. We manage import compliance, CBEC filing, Mandarin packaging redesign, trademark registration, and ingredient registration in China. Our compliance team ensures every product meets Chinese regulatory standards before it reaches any platform or shelf.
Our model is structured around shared success, we take responsibility for end-to-end market operations, which means our interests are aligned with your brand's performance in China. Partnership structures vary depending on the scope of services and are discussed in detail during the proposal stage.
We have established presence across all major platforms including JD Global, Tmall Global, Xiaohongshu, Douyin, Pinduoduo, and Taobao. We also operate across B2B2C channels like Haipaike, covering 170,000+ maternal and child stores, and offline retail networks across 152+ stores.
Yes. Our Australian headquarters is located in Brisbane, Queensland (Level 18, 324 Queen Street). Our China headquarters is at Tonggang Logistics Park, Yizhuang, Beijing, with additional presence through our Hainan Free Trade Port branch. Our bilingual team coordinates across both time zones.